CLINICALLY PROVEN MILDNESS formula designed gentle for sensitive newborn skin
Dermatologist-tested, pediatrician-tested and hypoallergenic
Baby’s delicate skin loses moisture nearly two times faster than yours. JOHNSON’S baby lotion softens and nourishes your baby’s skin, and is gentle enough to use morning and night. As the #1 choice of hospitals*, this CLINICALLY PROVEN MILDNESS formula is designed gentle for newborns. With a classic JOHNSON’S Baby fresh scent, this hypoallergenic lotion soothes and softens while moisturizing your baby’s skin.